Highstreet Media

Lexion Financial Services

Lexion Financial Solutions Branding & Web Development by Highstreet Media

In an era where digital identity is paramount, Lexion Financial Solutions sought to redefine their brand and online presence. Highstreet Media was chosen for this transformative journey, tasked with harmonising Lexion’s legacy with modern design principles.

Client Background

Lexion Financial Solutions, with a rich history of over 15 years, has been a reliable entity in providing comprehensive financial advice and solutions to individuals and businesses. Despite their long-standing reputation, Lexion’s branding felt outdated and lacked the cohesive identity needed in today’s digital-first age.

Project Scope

  1. Web Design: Develop an interactive, informative, and user-friendly website.
  2. Logo and Branding: Craft a modern identity reflective of Lexion’s values.
  3. Stationery: Uniform themed stationery for business operations.
  4. Business Cards: Professional and sleek design for networking.
  5. Flyers & Posters: Marketing materials for promotional activities and events.

Logo

A modern, minimalist logo was created: a friendly and engaging icon, signifying Lexion’s comprehensive financial solutions.

Branding

The branding colours selected were a mix of blues, representing trust and dependability, embodying financial prosperity.

Posters

These poster designs were versatile enough for both digital campaigns and physical distribution.

Flyers

These marketing materials were not just visually appealing but also informative. They highlighted Lexion’s services, client testimonials, and calls to action.

Stationery

Stationery items, including letterheads and envelopes, bore the logo prominently and used the branding colour scheme, ensuring uniformity and brand recall.

Business Cards

The business cards were designed with a matte finish, containing essential contact details. First impressions count.

Web Design Solution for Lexion Financial Services

Modern Layout and Responsive Design:

  • Highstreet Media employed a clean and modern design ethos. Large banners, impactful visuals, and concise text were used to convey information effectively.
  • The website was optimised for all devices ensuring a seamless experience whether viewed on a desktop, tablet, or mobile.

Intuitive Navigation:

  • A sticky header with clear menu items was implemented, allowing users to effortlessly browse through services, testimonials, blogs, and contact information.

Engaging Content:

  • To establish Lexion as an industry thought leader, a blog section was introduced featuring articles on financial trends, advice, and insights.

Client Testimonials & Case Studies:

  • Real-world success stories were showcased to build trust and credibility. Client testimonials, along with detailed case studies, demonstrated Lexion’s expertise and commitment to client success.

Lead Generation Tools:

  • Strategically placed CTAs encouraged users to get in touch with Lexion’s experts. A live chat feature was integrated, offering instant assistance.

Conclusion

Highstreet Media’s endeavor with Lexion Financial Solutions showcases the transformative power of integrated branding. From the digital space to tangible marketing materials, cohesive branding amplifies a business’s narrative, drawing in both new prospects and reaffirming trust among existing clients. The revamped identity of Lexion stands as a testament to this belief.

Our Work

We love mixing smarts and fresh ideas to create amazing projects that cover everything from websites to printed stuff. Our digital pros build websites that work great on any gadget, making sure your audience can easily get what you’re all about. And when it comes to print, our design whizzes create visual stories that grab attention and stick in people’s minds.

Each project shows how much we care about doing things right and making your dreams a reality. We’ve had the chance to work with all kinds of businesses from different fields, making their brands look cool and getting their messages across loud and clear.

From the very start of an idea to the exciting finish of a project, we’re here to be your power boost. We’re honoured to be the ones who help your dreams take off. Our projects speak the universal language of design, making an impact no matter where you’re at in the UK.

Let’s get started

Have we piqued your interest? We’d love to get to know you and your business!